BEACN Case Study | All In One Digital Marketing | The Social Circle

BEACN

www.beacn.com

January 2022—June 2023

We’ve been making noise with BEACN in the audio space through strategy and content. We jumped on board shortly after their initial launch, and have been working closely with their awesome team to keep things growing across channels online.

Services:

Design, Social Media Management, SEO

Studio Quality Audio for Everyone

BEACN is a leading disruptor and audio innovator in the content creation and gaming industry. Their talented team creates from-the-ground-up technology and software solutions that help gamers, live streamers, podcasters, and content creators produce studio-quality content to share with anyone, anywhere.

BEACN is company with massive vision. Their product is ground-breaking and deserves a voice online that matches that energy. We started our work together by refining their social strategy and tone of voice online with our Social Style Guide; outlining how we do things, how we speak online, how we look online and best practices across channels. Next, we worked with our production partners Self Hired to create and deliver a full-scope, evergreen brand photo and video shoot to elevate their product details and lifestyle content. All the while we assessed their website SEO, created a strategy to bring more traffic in their direction, as well as took over the day-to-day management of their social accounts to take that off their plate and let them focus on the bigger picture.

Since we started

Total organic audience growth of 41.8% across all social channels

31.5% of UGC content curated

6.2% engagement rate on organic content across channels (34.7% increase since we started in March '22)

Working with The Social Circle on social strategy, community engagement, and partnership management was an incredible experience! The team had our back every single day even during some chaotic times as a company, and were always quick to jump in and get their hands dirty. They were a huge part of our social and community growth and I’d definitely recommend working with them if you have a chance!

—Grant Spychka, Director of Marketing

We look forward to learning more about your project!

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