Big Star Lights Case Study | All In One Marketing | The Social Circle

Big Star Lights

We started working with Big Star Lights to help them build a better strategy, so they can shine brighter online – beyond just the holiday season.


Digital Marketing, SEO, Digital Advertising, Branding, Website Development, Social Media Management, Influencer Partnerships

Built Better. Shine Brighter.

Big Star Lights provides easy-to-use, high-quality Christmas lights that look better than your neighbour’s and are built to last. Their mission is to supply high-quality decorative lights quickly and affordably, so their customers can be creative with confidence.

When we started working with Big Star Lights, they had worked with marketing agencies and freelancers in the past, but weren’t sure of the true ROI. Now we’re showing them what growth looks like with our strategic & creative services driving physical & digital branding, website development, SEO, social media management, influencer partnerships, paid advertising and content strategy.

Now having our first year working together under our belt, Big Star Lights alongside our team has found the light and is thriving from a marketing ecosystem built to last.

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How we're doing:

179% increase in ad conversions rate with a 24x ROAS
88% increase in followers across social media channels
100% increase in rankings across search engines

Working with The Social Circle has been monumental for our company. Each member of the team is an expert in their respective field, and we are blown away at how much we have been able to accomplish in a few short months under their guidance. Not only has The Social Circle helped us to fill in gaps across our social media channels, digital advertising, and website, but they have helped us to solidify and elevate our brand as well. From digital marketing strategy to SEO to content creation to website design, we could not recommend them highly enough.

Claire Butterfield

We look forward to learning more about your project!